Homepage Articles Marketing 7 Traits That REALLY Define High-Quality Content Image Manipulation 7 Traits That REALLY Define High-Quality Content Posted: 2020-12-18 Most of your content is DOA: Dead on Arrival (or maybe Donkey on Arrival). Content amplifying Image Manipulation ass in a space suit Individuals, businesses, and brands produce a ridiculously huge amount of content every minute. That means your content gets lost in the noise. But wait. Every marketing expert agrees that the secret to content marketing success is creating Image Manipulation great content.
And you create quality content, right? So...why is most of your content still failing? Simple: your definition of “quality content” is completely wrong. Most marketers Image Manipulation have acquired a fantasy that it's about attributes rather than statistics. They rate the “quality” of content based on characteristics such as: Length visual appeal Spelling and grammar Image Manipulation Layout Readability Expertise, authority and reliability Overall value" No no no! While these content qualities are important in their own way, they don't actually define quality content! So what really defines Image Manipulation quality content? These seven things.
Quality content is defined by Image Manipulation data Always base your definition of quality content on data. Any other definition will be based on your biased view of your own work. Data is the only objective way to tell if your content is unicorn or Image Manipulation donkey: Unicorn Content: This is your best, most magical content, making up the top 3 percent of all your content. Unicorns rank well in Google (Position 1-3) and generate the most traffic, engagement, and Image Manipulation leads. Donkey Content: This is your average and below average content. It represents the remaining 97% of your content. But a donkey is still just a donkey - no magic here! Donkeys will never Image Manipulation achieve unicorn status.